A company’s success depends heavily on how fully and impressively it is represented on the Internet. The more info about a company there is, the more loyal its clients are, the higher its credibility is and consequently, the bigger their profits are. Mobile Internet business presents new marketing opportunities. Companies that want to keep up with the times develop websites that are easily viewed on mobile devices, while the most forward-thinking companies develop mobile applications. Nowadays about the half of the Russian population uses smartphones and tablets. The rate is much higher in Asian and western countries. Market growth rates are stable, so mobile marketing is a promising area. If you want to expand your business’ capabilities, increase client loyalty and improve and strengthen your company’s image, you need a customized mobile application for Android and iOS. However, before submitting your application for development you need to clearly understand why your company needs an app and to what extent it will be useful to your clients. Analysis of your competitors, market features and defining a target audience are the tasks of the developing company.
Such an analysis allows you to understand your rivals’ flaws and turn them into your advantages, avoiding many mistakes and decreasing expenditures. As a result of the analysis you will be offered solutions useful in terms of both programming and marketing. The cost of customized mobile application development depends on the volume, complexity and completion period. Development includes creation of a technical assignment and design, development and subsequent publication of the application. If further maintenance and support are required, a separate contract is signed. Popular articles Customized mobile applications Cost of a mobile application for business